Nigel Morris is the CEO of Dentsu Aegis Network Americas & EMEA. With a vision centered on convergence, Morris has been instrumental in designing Aegis Media as a forward-thinking agency group that operates in a highly collaborative way with no silos enabled through a one P+L structure. His bold move first produced dramatic growth at Aegis Media Americas and he added EMEA to his remit in the summer of 2012. Following the acquisition of Aegis by Dentsu he was appointed to the Dentsu Aegis Network Board.
Under his leadership, the Americas added over $6 billion in new business wins from Gillette, Red Bull, Relativity, Diageo, The Home Depot, Disney, Macy’s and Sony Play Station and spearheaded the largest win in industry history with General Motors. He also drove the acquisition of leading digital agency Roundarch to join Isobar.
Following an early career in fashion and corporate identity, Mr. Morris joined the media industry in 1992 as Marketing Director of BBJ. In 1999, when BBJ was fully acquired by Aegis he set up and chaired and drove the global interactive strategy of the Group. His leadership and foresight led to his appointment as CEO of the digital division of Aegis in May 2003, where he devised and implemented the strategy to launch Isobar, which became the first truly global digital agency network.
In 2011, Morris was named Executive Of The Year by MediaPost and also an Online All Star by OMMA. In 2005, he was voted one of Advertising Age’s Top 10 Global Marketers to Watch. He serves on the Board of Directors for The Ad Council and Advertising Week, sits on the Facebook Global Client Council and is a contributor to the Wharton Ad2020 Project. He was previously Chairman of the Aegis PLC Sustainability Committee and also serves on the Project Board for Sustainable Consumption for the World Economic Forum where he is a regular speaker. He is also a non Executive Director of Guardian Media Group.
B. Bonin Bough